VZT13 CUsActive

Marketing Applications

School of Business

About This Course

WGU Catalog 2026-03
Marketing Applications allows students to apply their knowledge of core marketing principles by creating a comprehensive marketing plan. The plan will apply knowledge of the marketing planning process, market analysis, and the marketing mix (product, place, promotion, and price).

Official catalog text — WGU-authored.

First in catalog2017-01StatusActiveCurrent degrees1Total degree appearances9

Included in Current Degrees (1)

Previously Appeared in Retired Degrees (7)